Scotiabank rejoins Jazz and Blues Festival with Scotia Blues Café
Posted by Dresonic on January 25, 2007
Scotiabank returns to the Air Jamaica Jazz and Blues Festival in Montego Bay, January 25-27, with a special Scotiabank Blues Café, which will cater specially to VIP customers and other celebrity guests when they visit the festival.
Scotiabank has partnered with the Blue Beat martini and jazz bar in Montego Bay to put the on-site hot spot together. It will feature themed decor, as well as the Blue Beat specialty bartenders and live performances each night of the festival.
Explaining the café concept, Heather Shields, vice-president of Marketing at Scotiabank, said, “The Jazz and Blues Festival is a captivating celebration of music, culture and the arts. The Blue Beat collaboration offers a fabulous opportunity for us to entertain our customers, and a great space as they mingle and talk with us and other guest celebrities.”
The entertainment package will include conscious songbird Etana (Friday) and pop-reggae hearthrob Cezar (Saturday).
The Blues Café will be opened every night of the show, which runs from Thursday to Saturday night.
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